Sermon Illustrations about Advertising
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Product Names with a Life of Their Own
In 1907, the American Thermos Bottle Company launched a marketing campaign to popularize its vacuum-insulated bottles. They succeeded so spectacularly ...
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Advertisers Compete for our Attention
Advertising is big business today. There are over 350,995 billboard signs throughout the US (more than any other country.) Google holds about 28% of the ...
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Tesla Recall Illustrates Gap in Safety Regulations
The National Highway Traffic Safety Administration (NHTSA) recently issued a voluntary recall for all Tesla cars equipped with the driver-assist technology ...
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The Good Fear After an Awesome Storm
Suppose you were exploring an unknown glacier in the north of Greenland in the dead of winter. Just as you reach a sheer cliff with a spectacular view ...
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Scientists Say Advertisers Are Hijacking Your Dreams
The next frontier for advertising isn't virtual reality or holograms—it's your dreams, according to sleep researchers. And they warn, the ...
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From Persecutor of the Church to Persecuted Pastor
Before he met Jesus, Ravan worked as a paid assailant for the RSS, a Hindu nationalist organization in India. For seven years, Ravan relished his role ...
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The Philippines Has the World’s Longest Christmas Season
A mall-shop worker putting up Christmas décor might seem an ordinary sight in December, November, or even October—but it is August in the ...
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Executive Took Risk for Aflac’s Duck Ad
Sales were stagnant at the insurance company where Daniel P. Amos worked as the chief executive. So, he decided to take a huge risk with a novel ad campaign ...
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The Rise of the Influencer
It has been said that everything rises and falls on leadership. Leadership occurs at every level of any organizational system. You don't have to be ...
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HBO Exec Challenges Employees to Capture Our Attention
John Stankey, the current CEO of AT&T (as of May 2022), was unusually clear about his goals as he addressed his new employees at the just-acquired ...
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