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University Launches Campaign to Battle Disinformation

Two Clemson University researchers have extensively studied the phenomenon of foreign political disinformation campaigns via social media. To combat this growing problem, they decided to launch their own campaign.

Called Spot the Troll, it invites users to take a short quiz and see if they can identify which social media accounts are authentic and which ones were fabricated. The goal is to teach people the “markers of inauthenticity” in online social media profiles. The title reflects this aim; the term “troll” is internet jargon for any person who intentionally creates a stir by posting erroneous, hateful, or provocative content.

This practice has become weaponized by foreign intelligence agencies. Pioneered by Russia, these “troll farms” have proliferated in places like Iran and China, among those who specialize in sowing political discord. Linvill says, “They push ideologies in two extreme directions, making it harder and harder for us to make compromises.” He is concerned in part because the problem has become home-grown. “It's not just state actors. It's also Americans doing it to ourselves.”

Possible Preaching Angles:

In an age of rampant disinformation, we must be especially vigilant regarding the things we share on social media. Our knee-jerk tendencies of sharing anything that validates our biases will get us into trouble if and when our statements are revealed to be based on falsehoods.

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