How to Plan and Package a Year of Sermon Series

The series "brand" can unify what a church says and does.

See theme

PreachingToday.com: A sermon series demands more from the preacher in the way of "packaging" than a stand-alone sermon. You need to choose a series topic and title, and perhaps a series metaphor, subtitle, and text. You need to divide the topic into individual sermons and Scriptures that cover a certain amount of terrain each week. You title and perhaps subtitle each message in a unified way. You may write a marketing paragraph for the church website to stir interest in the series, and so you're thinking about how to connect with culture. What process do you follow?

David Daniels: I start planning for the next year around September. Typically I begin my thinking with what I perceive are the needs of the church and where I feel that God is leading us and me, whether it's a greater focus on mission, community, personal sanctification, or another topic.

Something we started this year and plan to do again next year is to give the whole year a theme. 2011 was the "Year of Mission," and so every ...

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