Persuasion in Preaching
The preacher's use of ethos, logos, and pathos.
A sermon is a persuasive speech. The kind you learned about in high school speech class. Preachers persuade people to respond to God's Word. Persuasion is necessary because all Scripture is counter-intuitive to the minds, emotions, and wills of the world's lied-to people. Preachers bend their persuasion toward the Bible's stated benefits: "teaching, rebuking, correcting, and training in righteousness."
Persuasion requires skill. Did you hear about the preacher who would occasionally write in the margin of his notes "PWSL," which stood for "Point Weak, Shout Louder"? It would be a shame if that's all we knew about persuasive preaching. Some preachers feel that the mere stating of biblical truth is persuasion enough. One of my professors, Dr. Warren Wiersbe, warned us against ending sermons with, "Now may the Lord apply his Word to your heart." As if to say, "I'll give you the facts. You figure out what to do with them." ...